Some publishers, including thought leaders like John Paton, have cited the potential of using Open Source software to develop low-cost digital newsrooms. In the blog of the Journal Register’s Ben Franklin Project, they write: “we will be using only free web-based tools” and they then deliver a catalogue of such tools. T. S. Eliot, when speaking of the “Free Verse” movement, wrote “No verse is free for the man who wants to do a good job.” In Silicon Valley there has long been a similar saying that “Free Software is never really free.” The issue at hand is what business and finance folks call TCO: Total Cost of Ownership. TCO is the measure of the true cost of a system, including acquisition, customization, support, maintenance, training, and several other cost factors. Open Source software is also known as Free Software, as in the Free Software Foundation, the non-profit body that supports the Open Source movement and who wrote the most common Open Source license, the General Public License or GPL. But “free” refers to the freedom to use and distribute the software; it does not actually refer to price. “The word free in the term free software refers to freedom (liberty) and is not at all related to monetary cost.” (http://en.wikipedia.org/wiki/Free_software) For newsrooms, “free” Open Source software may well be the most expensive option available. Now, before I get too deep into the issues with Open Source newsrooms, I want to go on record as saying that I am a proponent of Open Source software myself. I love WordPress, and all its fun plug-ins (look, I am blogging in it right now). My company’s web site runs on WordPress and our cloud-based newsroom software runs on the free Open Source Linux/MySQL platform. I am among other things, a tech geek with a team of open source developers. I even write code myself, when the developers aren’t looking. I can afford to use Open Source. But most small newsrooms (and a lot of larger ones) do not have the technical depth to use Open Source, software, and if they do, that technical depth is part of the cost of an...
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- Tablet and Mobile (9)
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Contents:
- Data Preparation for Analytics
- Community Engagement: Moving from Broadcast to Conversations
- Schema.org, Entity Search, and Semantic SEO Tagging
- Responsive Design: One Site for All Devices
- How Mobile Fits Into Your Overall Digital Strategy
- Designing Tablet Reader Apps: Information Architecture
- Designing Tablet Reader Apps: User Experience Design
- Designing Tablet Reader Apps: Content Analysis
- Designing Tablet Reader Apps: Audience and Purpose
- Designing Tablet Reader Apps: More Bells and Fewer Whistles?
- The Work Behind Social Marketing
- Search Engine Marketing (SEM) Tips: Analytics and Performance
- Search Engine Marketing (SEM) Tips: Keyword Management
- Search Engine Marketing (SEM) Tips: Competitive Analysis
- Kids, News, and Video
- Tablets, eBooks, and eLearning Make Middle School Less… Awkward
- Epilogue: The Miranda Proposal, Future and Facts
- The Long Tail of Publishing
- Who Will Develop the Next eBook Platform?
- What is the eBook Platform of Tomorrow?
- The Rise of eBook Applications
- Social Reading: Beyond Gutenberg? Beyond Zuckerberg!
- eBooks and the Triple Bottom Line
- The Future of Books
- Prologue: It’s Time for eBooks to Evolve
- Journatic, The Tribune, and Offshore Outsourced Journalism
- Warren Buffet is No Fool
- The Ultimate News Device: Tablets
- The Future of News: It’s Not About You, It’s About Them
- Newsroom Software: WordPress and Other Open Source Options
- Paywalls: The Wrong Solution for News
- How to Drive Online News Revenue
- Don’t Build Your Own Newsroom
- Digital Editions and Portable News
- Why Photos are Critical to Online News
- Site Analytics: Intelligence Gathering for News Sites
- How To Do SEO Right
- From Newspapers to Digital Media: Follow John Paton
- What is SEO?
- SEO and SEM for News
- Trusted Advertising: The Value of Newspaper Web Sites
- Capitalizing on News Assets
- Where Did Newspapers Go Wrong?
- The Fall of the Newspaper
- Why Blogging Writes?